Case Study Archives - The Story Edge

Category Archives for Case Study

Are you bloody good at what you do?

Preparing for an industry trade show is hard enough at the best of times. It’s even harder when it’s on the other side of the World. I felt anxious because the event wasn’t for my business, it was

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The Case for Case Studies – Making Better Buying Decisions

Case Studies are little-used marketing gems that use the power of storytelling to help people make better buying decisions. They’re more commonly used in business to business (B2B) organisations; particularly

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