All posts by Kev Anderson

Xeroncon London 2017

“Have fun at VillainCon.” Those were the last words from my eight year old son as I dropped him off at school yesterday morning. Of course, I’m not really attending VillianCon, everybody knows

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The ironic truth about what kills most case studies

If I was to ask you what’s the point of a case study, what would you say? Go on, play along. I’ll wait. OK, this doesn’t quite work on a blog post, so let me help you out. I’ve asked a few people

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Dad Dancing and Freewriting | Breaking Through Your Writing Barriers

I wasn’t dressed for dancing, but that didn’t stop me. I threw myself into it like an Uncle at a wedding. The music was Northern Soul and the venue was a corridor of Duncan of Jordanstone College of

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Why today matters to me

On the 16th February 2015, two years ago today, I had my first meeting with a potential client. I’d been worried about it. Could I do this? Could I sell my services as a ‘marketing consultant’

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The story of my story obsession

“You’re making life harder for yourself.” These were the words of a trusted advisor. Thing is, I can’t deny it. The path I’ve chosen, isn’t the easiest. If I wanted easy, I wouldn’t have

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Could one of my personal writing habits work for you?

Do you ever find your plans for World domination crushed by your own thoughts? You’re trying to write something and a nagging thought jumps up and slaps you in the face? You’ve got a task list that

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The Littlest Hobo, Self-Sufficiency and My Mission

I’ve got a question for you. Do you recognise this picture? Who is it? Not sure? This will help. Possibly the most memorable TV theme tune from my youth. (Please feel free to sing along.) If you’re

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When Content Shock & Shocking Content Collide

What happens when content shock and shocking content meet head-on? It’s not pretty. Actually – it’s ugly. Very ugly. But first, what do I mean? Content shock, a phrase coined by Mark Schaefer,

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Hope, joy and Festive Cheer

I had a feeling that something wasn’t right. I couldn’t escape it. I tried switching off by taking an extended festive break. I read a lot, played with the kids and over indulged, as is required at

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